Alex wrote:
I understand you can't give confidential info on TDO Rob, but could you give us an idea of how much more, or how much less, you system is compared to the market leaders, in terms of a percentage.
Either top or bottom of the range, like for like.
Alex
While it is difficult to give a like for like figure because the system operates in a fundamentally different way, we believe we are anywhere from 25% to 50% less than Auriga for, hmmm, 100% more functionality
From the conversations we have had with fleet owners, (even those that have bought from our competitors and regretted it), a lot of the pricing made publicly available is what I would call low balling, "...hmm, now let's see, for 60 cars that'll only be £300 per data head...".
What you don't see or hear is the actual unpack, install, connect, configure, tune the radio/s, train drivers and office staff, interface to the PBX, provide the PC's (with original install disks

) etc etc numbers. Strangely, they are invariably much more than our "inclusive cost".
Now, we may be charting a lone course in this market by quoting a per vehicle figure and sticking to it but so be it. All of our customers could see beyond the price and appreciated that the way we do things has not only improved their turnover but also expanded their operating base and allowed them to run the business - not the other way round.
Rob Mc